About Us 2
In 2019, as smartphone usage was becoming increasingly widespread, a young man named Agra saw a significant opportunity in the mobile phone accessories market, particularly in phone cases. Observing the growing trend, we felt that the need for high-quality, stylish, and affordable cases was not yet fully met. He then began thinking about starting his own business.
The Idea Behind the Business
we started by conducting market research. we observed consumer lifestyles and preferences, and studied various types of materials and designs for phone cases. From this, we discovered that many people wanted cases that not only protected their phones but also expressed their personal style. With this idea, we decided to create a line of phone cases that were fashionable, durable, and affordable, naming his business Milcase.
The Business Journey
In the early stages, Milcase relied on his own capital and started on a small scale. He bought some materials and tools to produce phone cases at his home. we then designed several case models and began manufacturing them himself. After having an initial stock, we opened a simple online store and utilized social media to promote his products.
The business started gaining attention. The first customers came from his immediate surroundings, but soon spread quickly thanks to the power of digital marketing and positive reviews from satisfied customers. we realized the importance of good customer service and fast shipping to build a solid reputation.
Over the years, we continued to innovate by adding various models and designs of phone cases according to the latest trends. He also started collaborating with local designers to create exclusive collections. Additionally, we invested in technology and inventory management systems to ensure that the production and shipping processes ran smoothly.
By 2021, Milcase had grown rapidly. we began receiving orders from various regions in Indonesia and even started reaching international markets. With increased sales, we expanded his team by hiring more employees to assist with production, marketing, and customer service.
Achievements and Milestones
In 2023, Milcase reached a new milestone by successfully penetrating the European and American markets. Seeing the greater potential, we decided to open a warehouse in China, a strategic move that enabled higher efficiency in production and distribution. In China, Milcase partnered with a leading factory that not only produced the case materials but also printed designs and shipped orders worldwide.
This partnership allowed Milcase to lower production costs and speed up delivery times, providing a competitive advantage in the international market. With the warehouse in China, we could ensure that his products were always available and ready to be shipped to customers around the world in a short time.
To date, Milcase has served hundreds of thousands of customers from various countries. Milcase products are known for their high quality and attractive designs. Many customers have given positive reviews, expressing their satisfaction with the products and services they received. we has also successfully partnered with several major marketplaces to expand his market reach.
Vision and Mission for the Future Vision: To become a leading provider of phone cases in the world, known not only for quality and design but also for commitment to customer satisfaction and continuous innovation.
Mission:
- Continuously develop and introduce the latest phone case designs that follow trends and meet customer needs.
- Maintain product quality by using the best materials and efficient production processes.
- Enhance customer service by providing fast, responsive, and friendly service.
- Expand market reach both domestically and internationally through effective marketing strategies.
- Contribute to the local community by collaborating with local designers and empowering employees.
- Strengthen partnerships with factories and warehouses in China to ensure an efficient and reliable supply chain.
With this vision and mission, Milcase hopes to continue to grow and provide the best for his customers, and to inspire other young entrepreneurs to be brave and start their own businesses.